Community & Platform Building

We build platform and community around client businesses. Core communities become the through line for building our partners’ businesses and increasing sales.

  • Find new avenues for business growth, specifically introducing innovative partnerships.
  • Create and market downloadable marketing collateral.
  • Run customized campaigns.
  • Build online community that translates to product conversion.
  • Grow constituent group commitment by helping resolve partners’ aches and pains.

Publications & Projects

We produce niche print and digital publications (B>B or B>C): brand materials, catalogs,  downloadable publications, recipe books, downloadable niche booklets, ebooks, and more.

  • Write, design, and develop brand identity, in concert with client marketing and growth plans.
  • Ghost write for popular and industry-specific media vehicles.
  • Pitch to industry-specific publications.
  • Establish and manage newsstand and/or online sales.

Recent Client Projects

  • Production services for National Basketry Organization Quarterly Journal
  • Manage the annual Excellence in Fibers submission opportunity, a large-scale art exhibition (the 2018 venue: San Jose Museum of Quilts and Textiles). This includes planning, promotions, online media and community development, press relations, list building, recruiting and collaborating with jurors, museum staff, designers, and editors, garnering publicity, and working to develop associated publications.
  • Relaunched American Made magazine (formerly Niche Magazine).
  • Publish Quilt National: The Best in Contemporary Art Quilts, including wrap-around marketing and social media services to increase book sales and exhibition attendance. Also worked with client to increase sales with bundle pricing models and sales to museum shops and distribution to libraries.